# Privacy Policy

_Last updated: December 4, 2025_

Datasance Teknoloji Anonim Şirketi (“Datasance,” “us,” “we,” or “our”) is committed to protecting and respecting your privacy in connection with your use of our website, www.datasance.com (the “Website”), applications (“Apps”), and other products, services, and features (collectively, the “Products”). This Privacy Policy explains which personal data we collect, how we use it, and the safeguards we apply. Please review it carefully so you understand our practices and your rights.

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## 1. Data We May Collect

We may collect and process the following categories of personal data:

- **Identity and contact data:** Name, email address, password, and–where necessary–telephone number, government ID/passport number, billing address, and profile picture.
- **Payment information:** Datasance does not directly process credit or debit cards. Our payment processors handle sensitive card data and typically share only limited information with us (e.g., token, card type, expiration, billing address, last four digits).
- **Device and telemetry data:** Operating system version, device type, screen recordings, IMEI number, MAC address, system performance metrics, IP address, login/logout timestamps, and traffic logs.
- **Usage and tracking data:** Interaction data collected via cookies or similar technologies (see Section 4).
- **Customer operations data:** Billing, ordering, customer relationship records, customer comments, product usage, delivery information, and general communication logs.
- **Form and CRM data:** Information you voluntarily provide when filling out forms on our Website (e.g., "Contact Us" or "Free Trial"), which is processed via our third-party provider, HubSpot.
- **Legal and compliance data:** Documentation related to disputes, legal notices, and correspondence with authorities.

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## 2. Confidentiality and Security

We follow industry-standard security practices to protect your personal data during transmission and storage. If you have questions about our safeguards, contact us at [contact@datasance.com](mailto:contact@datasance.com). Except as described in Section 11 (“Disclosure of Your Data”), we do not share your personal data with third parties without your consent as required by applicable law.

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## 3. Newsletters and Electronic Communications

- If you opt in to receive promotional communications (email or push notifications), we use the information you provide to deliver those messages.
- You can unsubscribe at any time via the “unsubscribe” link in our emails or by contacting [contact@datasance.com](mailto:contact@datasance.com).
- If you shared your phone number to receive the SMS Service, standard messaging rates apply and you can opt out at the device level.

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## 4. Tracking Technologies

Datasance and our analytics partners use cookies, tags, pixels, beacons, and scripts to:

- Recognize you between sessions and reduce repetitive data entry.
- Maintain session security and single sign-on functionality.
- Measure Product performance and usage to improve the experience.

**Google Analytics:** We use Google Analytics to understand how visitors interact with our Website. This service collects information anonymously, reporting website trends without identifying individual visitors. You can manage your consent for these cookies via our Cookie Banner.

We may partner with third parties (e.g., Meta, Google) to deliver targeted ads and measure campaign performance. You can learn about opting out of interest-based advertising at [www.aboutads.info/choices](https://www.aboutads.info/choices) or by adjusting preferences in your Google account. We honor consent requirements for trackers when mandated by law.

### 4.1 Mobile Analytics

We use mobile analytics software to understand feature adoption, performance, and crashes on mobile devices. Logged data may include frequency of use, events within the Products, aggregated engagement metrics, and the app download source.

### 4.2 Log Files

Like most websites, we automatically collect information stored in log files (IP address, browser type, ISP, referring/exit pages, operating system, timestamps, clickstream data). If you receive HTML-formatted newsletters, open-and-click events may be tracked in aggregate.

For additional detail on cookie categories and controls, please see the Datasance Cookie Policy.

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## 5. Where We Store Your Personal Data

All data you provide is stored on secure servers. If we give you (or you choose) a password to access the Products, you are responsible for keeping it confidential. While we use strict security controls, no transmission over the internet is entirely secure; any data transfer is at your own risk.

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## 6. Corporate and Community Sharing

Communities (e.g., enterprises, municipalities, universities, hospitals, government agencies) may procure the Products for their members. If you access the Products through a Community Subscription, the Community may see:

- Your email address, registration date, and last active date.
- Aggregated and anonymized usage reports.
- Individual usage data if you provide lawful consent.

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## 7. Single Sign-On

You may log in using services like Google Sign-In. These providers authenticate your identity, share certain profile data with us (e.g., name, email), and may publish your activities to your social profile if you consent.

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## 8. Your Data Rights (GDPR & KVKK)

Subject to applicable law (including GDPR, KVKK, Swiss, and UK privacy requirements), you may have the right to:

1. **Access** your personal data and request a copy.
2. **Rectify** inaccurate or incomplete data.
3. **Erase** data in certain circumstances (“right to be forgotten”).
4. **Restrict** processing under specific conditions.
5. **Port** data you provided in machine-readable format.
6. **Object** to processing based on our legitimate interests, including direct marketing (opt-out via unsubscribe links or account settings).
7. **Complain** to a supervisory authority regarding our data practices.
8. **Specify post-mortem instructions** regarding your data, where permitted by law.

To exercise your rights, email [contact@datasance.com](mailto:contact@datasance.com). We respond within a reasonable timeframe consistent with legal obligations.

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## 9. How We Use Your Data

We process personal data to:

- Provide, operate, and improve the Products.
- Respond to inquiries or support requests.
- Deliver content tailored to your device and preferences.
- Send promotional communications (with opt-in consent where required).
- Fulfill contractual obligations.
- Enable interactive features you choose to use.
- Notify you about feature updates or policy changes.
- Understand general (non-precise) location trends for market insights.
- Support Community reporting under Section 6.
- Serve contextual or personalized advertising where legally permissible.
- Deliver the SMS Service when you request it.
- Contact existing customers about similar offerings (unless you opt out).
- Conduct voluntary surveys and research (participation optional).

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## 10. Legal Bases for Processing

Depending on the context, we rely on:

- **Contract performance:** Processing necessary to provide the Products under the Datasance Terms & Conditions.
- **Legitimate interests:** Including onboarding communications, promotional offers, product personalization, service improvement, customer support, maintenance/uptime monitoring, compliance with legal obligations, and Community eligibility verification.
- **Consent:** When required for marketing, cookies, analytics, or data sharing with third parties.

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## 11. Disclosure of Your Data

We may share personal data:

- Within the Datasance group of companies and subsidiaries.
- With trusted service providers (hosting, IT maintenance, analytics, payment processing) under confidentiality commitments.
- **HubSpot:** We use HubSpot as our customer relationship management (CRM) tool and for processing forms on our Website. When you submit a form, your data is transferred to HubSpot for processing in accordance with their privacy policy. HubSpot forms may include their own consent mechanisms which you will be asked to review before submission.
- With complementary solution partners to offer bundled or integrated experiences (subject to consent where required).
- During mergers, acquisitions, or asset sales.
- To third parties providing a service you explicitly request (e.g., SMS delivery).
- To comply with legal obligations, enforce agreements, or protect rights, property, or safety (including fraud prevention and credit risk reduction).
- With your Community (for Community Subscriptions).
- With advertising partners such as Google, if you have consented to such sharing.

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## 12. Data Retention

We retain personal data only as long as necessary:

- **Account data:** Until you request deletion.
- **Marketing data:** Until consent is withdrawn or required removal timelines lapse.
- **Support inquiries:** For the duration needed to process and respond.
- **Cookies/trackers:** Typically up to 12 months unless required longer by law.
- **Other data:** For legally mandated periods or as needed to fulfill the stated purposes.

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## 13. Withdrawal of Consent

Where processing relies on your consent, you may withdraw it at any time by emailing [contact@datasance.com](mailto:contact@datasance.com). Withdrawal does not affect the lawfulness of processing before the withdrawal.

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## 14. Links to Third-Party Sites

Our Products may contain links to partner, advertiser, or affiliate websites. Each external site operates under its own privacy policy; we are not responsible for the practices of other websites you visit.

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## 15. Social Media Widgets

Embedded social media features (e.g., LinkedIn “Like,” “Share This”) may collect your IP address, note the page you are visiting, and set cookies to enable functionality. These interactions are governed by the privacy policy of the third-party provider.

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## 16. Use by Minors

You must be at least 18 years old (or the age of majority in your jurisdiction) to register for the Products. Minors may use the Products only with the involvement and consent of a parent or legal guardian via that person’s account.

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## 17. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices. Material updates will be communicated via in-product messaging, email, or prominent onsite notice before the changes take effect. Please review this page periodically.

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## 18. International Data Transfers

Some subsidiaries, service providers, or partners may be located outside the European Union, Switzerland, the United Kingdom, or the Republic of Turkey. When transferring data internationally, we require these parties to implement appropriate safeguards, including Standard Contractual Clauses approved by the European Commission where applicable.

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## 19. Contact Information

Datasance Teknoloji Anonim Şirketi  
EĞİTİM MAH. FAHRETTİN KERİM GÖKAY CAD. ORTAKLAR IŞHANI NO: 71 İÇ KAPI NO: 13  
Kadıköy / İstanbul, Türkiye  
Email: [contact@datasance.com](mailto:contact@datasance.com)

If you have any questions or concerns about this Privacy Policy or our data practices, please reach out. We are committed to maintaining transparency and trust.
